MountrainTreads is committed to the highest editorial and ethical standards in creating content related to outdoor activities, sports, and leisure.
We live through our values, which you can read here on our About page and our Code of Ethics.
Our Editorial Process
Stage 1: Investigation
The information that grounds our materials is sourced from the firsthand encounters of individuals engaged in sector-specific content. To amalgamate this data and offer users a comprehensive and objective collection of content on a given topic, we mandate our content creators to reference peer-reviewed studies. In-house, we’ve established a methodology to categorize varying kinds of research documentation based on their credibility.
For insights from firsthand experiences, they liaise with individuals who have immediate and ongoing familiarity with outdoor-specific content needs, established non-profit organizations with acknowledged proficiency and dedicated focus, and those whom a certain subject or concern might directly impact.
Stage 2: Production
Once a piece of content has been drafted, it is edited by a member of the MountainTreads editorial team:
It is checked for:
- Accuracy
- Balance
- Accessibility
- Tone
Written content is then passed on to the website Editor to be checked for:
- Any factual errors
- Spelling
- Grammar
- Consistency with our editorial guidelines
- Overall presentation and layout
- Clarity
Stage 3: Approval of Guidelines
The CEO needs to give a green light to our guidelines before they are displayed on the web.
Stage 4: Assessment of Material
The material on the MountainTreads site (mountaintreads.com) undergoes regular scrutiny. The primary material is assessed multiple times yearly, while content that is less prone to updates in information and proof is evaluated at a minimum biennially.
Feedback from users and interested parties regarding the live content is taken into account as it comes in daily. If needed, the content gets an immediate re-evaluation and update.
Stage 5: Appeals procedure
Should there be an unexpected grievance regarding web material that the chief editor cannot address, the issue will be forwarded to the Head Editor.